Screened Subprime Auto Leads, Delivered Straight to Your CRM
8-12% average close rate. Every buyer verified before delivery.
Book a CallTwo Lead Tiers. Every Buyer Verified.
Not "good vs. bad" — two products built for two different lender strategies.
- 600+ credit score
- $2,200+/month income
- 3+ months on the job
For dealers prioritizing higher approval odds and faster closes.
- Under 500 credit score
- Income below Tier 1 minimum
- Includes retired / fixed-income applicants
For dealers with lender programs built for deeper subprime approvals.
Auto Closer AI automatically follows up with every new lead and books them straight onto your sales team's calendar — no manual chasing required.
Every applicant goes through a phone-verified full credit application, not just self-reported form data, and our document collection automation retrieves the applicant's driver's license and payslip or proof of income within 10 minutes of the application being submitted and delivers both straight to the dealership's CRM or inbox. See how document collection works. To close more of the leads delivered, Auto Closer AI keeps each lead engaged over time instead of letting it go cold after one missed call.
Every lead earns its way to your CRM.
Apply
Dealer submits a request to become an active lead partner.
Tiered by Quality
Every buyer is classified as Tier 1 or Tier 2 before delivery. Tier 1: 600+ credit score, $2,200+/month income, 3+ months on the job. Tier 2: Under 500 credit score, income below the Tier 1 minimum, includes retired/fixed-income applicants.
Employment & Income Confirmation
Tenure and income are verified before delivery, not just self-reported.
Delivered to Your CRM
Each lead is sold once — never duplicated or resold.
Every applicant also goes through a phone-verified full credit application, not just self-reported form data, and our document collection automation retrieves the applicant's driver's license and payslip or proof of income within 10 minutes of the application being submitted and delivers both directly to the dealership. See how driver's license and payslip collection works. Once a lead is delivered, Auto Closer AI handles the follow-up so fewer go cold after one missed call.
Illustrative Outcomes
Average deal size: $7,000
Results based on historical client data. Individual results vary.
Lead quality, not price, is the story.
"We've worked with Auto Leads Made Easy for about four months now, and the lead quality has been solid from the start. We're averaging around an 8% close rate, with our typical deal bringing in about $7,000. What stands out most is that our sales team is spending time talking to real buyers instead of wasting hours calling disconnected or unqualified leads."
"We've been working with Auto Leads Made Easy for nearly two years, and they've consistently delivered qualified leads every month. We're closing roughly 12% of the leads we receive, and our average gross per deal is around $9,000. It's been one of the most reliable lead sources we've used, and our team has definitely noticed the difference."
"After working with Auto Leads Made Easy for over a year, we can confidently say the lead quality has remained consistent. We're converting about 10% of the leads into sales, with an average deal value close to $10,000. The leads are responsive, genuinely interested, and much easier for our sales team to work with compared to other providers."
Trusted by dealership groups across Canada
Logos shown are the property of their respective owners. Their inclusion here indicates a past or current purchase of leads from Auto Leads Made Easy and does not imply partnership, sponsorship, or endorsement.
What dealers usually ask before booking a call.
Yes. We don't sell leads on a one-dealer-per-territory basis — each individual lead is sold once and never duplicated, but we do work with multiple dealers, including competitors, in the same market.
Real time. Once you're set up, leads start arriving within 24 hours.
Yes — leads are delivered directly into your CRM, plus instant SMS and email notification so your team can follow up immediately.
No. It's month-to-month.
If a lead is outside the area your dealership actually delivers vehicles to, it's replaced at no cost. Refunds are handled through a central dashboard with one-click processing — no waiting on a rep to approve it.